May 18, 2012





Hair Dye Fading Stop Hair Dye From Fading - Top Tips
by Editor

We looked to the professionals at Schwarzkopf Professional hair care to provide us with their top tips to keep hair dyed with colour from fading.




TIP: 'People will spend $150 on their hair and turn around and use drugstore shampoo and conditioner. Proper colour care starts with the right shampoo and conditioner. The shine you get from the IGORA color10 is the best I have seen in 29 years of experience. The colours are the most true to their swatches than any other colour I've ever used.' ? Michelle, Salon Utopia; Windsor, ON

TIP: 'Use shampoo and conditioner for your specific colour. I like to take out a little of the shampoo and fill it back up with the IGORA Color Gloss that complements the colour I'm applying. This gives you your own, custom salon quality shampoo at home.' ? Lisa Robinson, Mint Hair Lounge; Vancouver, BC

TIP: 'Allow your shampoo to sit in your hair for one to two minutes before rinsing. This allows all the protective ingredients to deposit into the hair structure. After shampooing, towel-dry your hair until you have removed about 50 per cent of the water. Apply the conditioner; gently massage into your roots down to the ends, leaving it on for seven minutes. As you move your fingers to your ends, gently close your fingers and drag conditioner to ensure you have closed the cuticle. This means more protection and beautiful colour.' ? Will Halabi, Chrome Spa Salon & Beauty Lounge; Edmonton, AB

TIP:'If you're going to spend your time and money on quality hair colouring treatments, the quality of the colour and hair can be guaranteed by many salons if you use what the stylist recommends. It is a good idea to invest in the haircare products they suggest to you.' ? Lou Petrie, ECHO salon; Kingston, ON

TIP: 'If on Vacation you should try to protect your colour. You can wear a hat when sitting in the sun but if you'd rather not wear a hat, BC repair hair rescue treatment can be put into the hair before spending the day in the sun and rinsed out when your day in the sun is finished.' ? Matty Conrad, The Lab; Victoria, BC

TIP:'If you're going outside in the summer without protection, use the BC Sun Protect line of shampoo, spray conditioner and after-sun treatment for full protection. The line protects hair against UV rays, salt and chlorine while using amino cell rebuilding technology to repair, sooth and refresh the hair. ' ? Fred Bosco, Giovanni & Perri; Barrie, ON

TIP: 'Use the BC Color Save Shampoo and Conditioner because after you colour your hair it is your insurance for keeping your colour protected. Use the shampoo and conditioner to save and protect the hair from fading and being dull, and to keep your colour lasting longer. You have to maintain and keep up with care; it is your warranty for your beautiful, new colour.' ? Ali Kassab, Rain Salon & Spa; Edmonton, AB

TIP:'For the first 48 hours after you get it coloured you really shouldn't wash your hair; the colour has to oxidize and you need to allow the cuticle to close in order to secure your colour. If you have to wash your hair within the first 48 hours you should use cooler, luke-warm water and use a shampoo with a pH of three or four. The difference this will make on your colour's longevity is about two weeks.' ? Roy Jouni, Carte Blanche; Orleans, ON





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